01/ Storytelling strategy

My strategic work often falls into the established categories of brand or content strategy. However, using my storytelling approach to strategy, I can create a plan for your central idea, product, or service that will attract the attention of your target audience through a mix of big-picture thinking and day-to-day execution.

Deliverables include (but not limited to): Brand strategy essentials (vision, mission, values, manifesto, taglines, etc.), content framing document, key themes document, pitch decks, proposals, content calendars, go-to-market plan, ideation workshop, communication plan, foresight shifts, and messaging/talking points document.

02/ Writing

For individuals, government agencies, not-for-profit organizations, and commercial business, I can write content that helps you deliver on your goals.  

To date I have written a wide variety of content types, including: articles, speeches, video scripts, white papers, industry reports, impact reports, pitch decks, websites, ad copy, short stories, foresight scenarios, community emails, press releases, social media posts, case studies, user personas, and books.

03/ Editing

Whether you need a light edit or more thorough support, I can work with existing content to make the message clear and the words sing. 

This service can be applied to any written or audio content to ensure the language delivers your intended message.

04/ Personal storytelling

Understanding and articulating your value is critical in a competitive landscape. I work with individuals to build their confidence in expressing their own story to their peers.

I have assisted people with elevator pitches, job applications, school applications, speeches, and presentations.